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 Creative Child Awards Itzabitza For Encouraging (and having) CreativityItzaBitza Computer Game Wins Game of the Year Award Kirkland, WA (September 17, 2009) - Judges at Creative Child's Toy Awards  were not only impressed by the creativity encouraged by ItzaBitza's game play, but also by the creativity used in creating the computer drawing game. That's because they developed the game to be fun first, while covertly developing children's reading and problem solving skills as they play. To acknowledge that creativity, judges awarded ItzaBitza by Sabi Games a 2009 Game of the Year Award in the Interactive Games category.To win honors at Creative Child's annual Toy Awards, products are thoroughly reviewed by both moms and educators. Evaluations take place at a 2-day annual event in Henderson, Nevada where more than 100 guest reviewers - child educators and moms -- are invited to participate. Upon completion of the event, all review forms are collected, scores are tabulated and awards given (or not) based on dozens of comments. Only one product per category is chosen as a Toy or Game of the Year, and the remaining finalists receive a Preferred Choice Award. Here's a look at this year's 2009 Game of the Year in the Interactive Games category: ItzaBitzaTM - Ages 4+ $19.99  Children's imaginations ignite as they watch their own drawings come to life in front their eyes. Sabi's Living InkTM technology anticipates what a child drawsand then teaches the computer how to use that drawing as an interactive ingame object. Children advance through five playsets, or levels, earning starsand solving challenges along the way. All award winners are officially announced at www.creativechild.com and are showcased in their big Holiday issue, distributed in early November. About Sabi , Inc. ItzaBitza and Living Ink® began as a research effort led by mother of two, Margaret Johnson within Microsoft Corporation. During the fourth year of research, Margaret and the two other cofounders of Sabi - Thomas Steinke and Duncan spun-off and started Sabi, Inc. Microsoft maintains an equity share based on Sabi's licensing of the research work. Thomas and Duncan have a successful track record designing and developing games for video game consoles such as the PlayStation and Xbox. The team collaborated with a renowned learning science team lead by Dr. John Bransford to evolve 30+ years of cognitive psychology in how people learn into ItzaBitza's game design ItzaBitza is the first product from Sabi, Inc. For more information visit ItzaBitza.com. CONTACT: KidStuff Public Relations, Lisa Orman - 608-767-1102, or This e-mail address is being protected from spambots. You need JavaScript enabled to view it |