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| Industry Press Releases |
 Oeuf Answers The Call With The New Robin CollectionAffordablilty, Longevity and Quality Combined in an Eco Friendly Pakcage Brooklyn, NY - September 2009 - Oeuf, the New York based design company  known for smart, modern design, continues to raise the bar within the furniture industry with their new Robin Collection. What makes the Robin so unique is the uncompromising quality that Oeuf is known for but at the company's lowest price point to date.  Oeuf adapted to the market by designing the Robin and meeting the challenge to offer a more affordable option for its customers while ensuring that the collection adheres to its high product standards.Essentially, Oeuf 's designers went back to the drawing board, rethinking every component to minimize cost without sacrificing functionality, safety and style. The Robin is also Oeuf 's most eco-friendly collection,  made in Europe from 100% sustainable wood and painted in 100% natural, water-based whitewash finish. The collection includes a crib and a dresser, retailing at $565/$585, respectively. Also, as in all of Oeuf 's collections, the conversion kit extends the life of the crib by conver ting it into a toddler bed and will be available for only $145."The Robin is our most ambitious project to date," said Sophie Demenge, co-founder and designer of Oeuf. "While the Robin was a challenge to develop, the outcome was wor th all of the effort. To be able to deliver on all the qualities we are known for, and still offer at an affordable price, is an accomplishment we are very proud of." Like the contours of its namesake Oeuf (which means "egg" in French, pronounced like the "uff " in stuff) is about simple, clean design applied to the necessities of modern day parenting. The Oeuf Lifestyle, encompassing a growing line of furniture, clothing and accessories, makes sense for parents. Oeuf 's founders and designers, Sophie Demenge and Michael Ryan, are a French-American, husband-and-wife team based in Brooklyn, New York. Oeuf was created when Sophie and Michael became first-time parents in 2002. As par t of a new generation of design-conscious and environmentally-aware parents, they realized they had to redesign everything themselves to merge their existing aesthetics with traditional children's design. They believe strongly that while children don't need many items, they do need some essential pieces. Oeuf 's mission is to make those essentials  practical and stylish, without compromising quality and safety - their top priority.For more information on Oeuf 's growing line of products, please visit www.oeufnyc.com or contact Realm Media Productions. 119 8th St., Suite #301, Brooklyn, New York 11215 - Phone 718.965.1216 - Fax 718.768.7293 - www.oeufnyc.com |
