CHICAGO (Nov. 25, 2009) - MMPI, one of the largest trade and consumer show producers in North America, will launch "KIDZ at STYLEMAX," a new show for all categories of children's wear, providing the Midwest marketplace with a better way to buy. The tradeshow will debut Jan. 30 - Feb. 2, along with STYLEMAX at The Merchandise Mart.

"This new show will bring the best lines in the industry to one convenient location. Currently, there is not one strong children's wear tradeshow in the Midwest, and MMPI intends to change that," said Susan McCullough, senior vice president of MMPI, apparel. "Children's wear is a growing category for the industry and its importance in the marketplace demands the focus of a dedicated show.

KIDZ at STYLEMAX will showcase exhibitors in apparel, accessories and gift items categories. The show has been paired with STYLEMAX to benefit children's wear buyers with the great amenities of one of the leading women's apparel and accessory trade shows, making it a show where maximum selection meets maximum convenience.

KIDZ at STYLEMAX is the destination for children's wear buyers in the Midwest, providing the lines, resources and brands in one marketplace, and will run four-times per year with STYLEMAX.

STYLEMAX^TM is one of the leading women's apparel and accessory trade show, featuring more than 4,000 resources on the 7th floor of The Merchandise Mart, Chicago. STYLEMAX runs four times a year - January, March, August and October - covering all seasons and bringing buyer what's hot, what's happening and what's next in the marketplace.

For more information about MMPI or any of our apparel shows, please visit www.merchandisemart.com and click on "Trade Shows" or call (800) 677-6278 (MART).

MMPI is the world's leading owner and operator of showroom buildings and trade show facilities, bringing buyers and sellers together in more than 300 market events, trade and consumer shows and conferences each year.  MMPI manages The Merchandise Mart and 350 W. Mart Center in Chicago; Market Square, the Suites at Market Square, Hamilton Market, Plaza Suites, Furniture Plaza and the National Furniture Mart in High Point, N.C.; the Architects & Designers Building and 7 W New York in New York; the L.A. Mart in Los Angeles; the Boston Design Center in Boston; and the Washington Design Center in Washington, D.C.